Maestría en Administración - MBA · 2026

Rotación laboral del área operativa de dos empresas aguacateras del suroeste antioqueño : factores causales y posibles metodologías de retención de personal

This study analyzes labour turnover in the operational area of two avocado companies located in the southwest of Antioquia, Frutales Santa Clara S.A.S. and Jericó Hass Company S.A.S., with the purpose of identifying its causes and proposing possible methodologies for employee retention. The research followed a mixed-method approach with a descriptive, sequential explanatory design. In the first quantitative phase, a survey was applied to 42 workers, and in the second qualitative phase, focus groups and semi-structured interviews were conducted to deepen the understanding of the findings. The results show high levels of satisfaction with job, working hours, interpersonal relationships, access to health services and work–life balance, as well as a strong intention to remain in the company and low levels of active job search. However, gaps were identified in the physical working conditions in the field, the management of breaks, and certain leadership and communication styles, which may become risk factors for turnover. The study also reveals a strong interest in performance-based variable compensation schemes, combined with non-monetary benefits such as time off. It is concluded that the companies have consolidated basic employment conditions and a favourable relational climate, but need to strengthen leadership practices, quality of working life and the design of flexible and transparent incentive systems as strategic pillars for retaining operational staff.

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