Sporala red del conocimiento
Universidad EAN

ICPM 2024 · 2024

Hacia una sostenibilidad empresarial efectiva: desvelando el papel de las competencias empresariales en la gestión de proyectos

Pachón, Martha Lucia · Velosa García, José Divitt

Entrepreneurship has revolutionized business project management, introducing new strategies, tools, and needs that have transformed the way projects are carried out. One of the most significant aspects of this influence is the vision of sustainability, which has become a reference point and a management tool. Sustainability, derived from sustainable development, seeks to meet current needs without compromising the ability of future generations to do the same [1]. In response to the need to train competent professionals who support sustainable development in the business world, and to create frameworks for the development of competencies in educational institutions that provide the elements of sustainability (social, environmental, and economic) for countries like Colombia, this research focused on inquiring with a group of experts (university professors and entrepreneurs) about how entrepreneurial skills contribute to sustainability, their contributions, and the possible relationships as a system of entrepreneurial competencies. Preliminary results indicate that entrepreneurial competencies contribute significantly to the components of sustainability, but not in the same proportion and importance within the global sustainability model (social, environmental, and governance). It is expected that by understanding how these business competencies are identified, structured, and developed in universities, more coherent and contributory approaches to business sustainability can be modeled and managed.

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