Hoteleria y Turismo · 2024
Diseño del plan de mercadeo dirigido al instituto de cultura y bellas artes culturama Duitama en el área de eventos.
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Resumen
The Institute of Culture and Fine Arts of Duitama, Culturama, is a decentralized public entity with legal status, administrative autonomy and independent assets, linked to the municipal administration. It was originally the home of Zenón Solano Ricaurte in 1864 and housed the first educational center in Duitama. Currently, its headquarters are dedicated to promoting the cultural development of the municipality, safeguarding historical objects such as the instruments of the municipal band and the city's first power plant, in addition to having the Duitama anthology, which includes 30 works donated by local painters. (Situr, 2024).