Sporala red del conocimiento
Universidad Antonio Nariño

Administración de empresas (virtual) · 2025

Plan de mejoramiento para el área de ventas de la Empresa industrias Wasvelt S.A.S.

Reyes Vargas, Vicky ConstanzaAsesor: Roa Monroy , Yesid Fernando

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Resumen

This thesis focuses on formulating the training improvement plan for the sales department of the company Industrias Wasvelt S.A.S., with the aim of strengthening the skills of employees and optimizing the development of procedures, aligning them with organizational strategies and objectives. This project arises from an initial analysis of the company's processes, where differences are identified in the training and formation programs that are managed with new employees. With this, the need to stipulate a more structured approach, easy to access and adapted to the current challenges of the global market, such as digital transformation, is evident.

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