Maestría en Gerencia Estratégica · 2026
Modelo integral de responsabilidad social empresarial en Alpina Productos Alimenticios S.A. BIC: énfasis territorial en Sopó
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Resumen
This research addresses the design of a corporate social responsibility (CSR) model for Alpina Productos Alimenticios S.A. BIC., with a territorial focus on the municipality of Sopó, Cundinamarca. Based on the analysis of the territory’s social, environmental, and economic dynamics, and the review of the company’s sustainability strategy, the study proposes a framework that aligns corporate management with local needs. The research combines external and internal analysis tools, as well as a review of national and international references, to build a proposal consistent with the principles of sustainability and shared value. The findings highlight the importance of strengthening the relationship between Alpina and its surroundings, integrating sustainability as a key axis of both territorial and corporate development.